Your regulars are your
best marketing.

Give your business a digital loyalty card your customers will actually use — and the numbers to prove it's working.

2min
avg setup time
Free
during pilot
more visits (industry avg.)
Lolty digital loyalty card displayed on an iPhone in Apple Wallet

Running a great business isn't the hard part.

You're great at the work. The hard part is everything that happens after they walk out the door.

"I see familiar faces — but I can't tell if any of it's working"

Regulars come and go and you're guessing. No data, no numbers, no way to know what's actually bringing them back.

"How do I make them choose me over the place next door?"

Big chains have loyalty apps, points, and rewards ecosystems. You have good coffee. That should be enough — but it needs a system behind it.

"I have no way to reach my customers directly"

Social media reach is shrinking. And you have no direct line to the people who actually matter — the ones who come back.

"How do I make customers feel like they're part of something?"

Your best customers aren't just buying coffee — they're choosing you, every day. They deserve to feel that.

Up and running in minutes.

No technical knowledge needed. If you can send a WhatsApp, you can run Lolty.

The data your business has been missing.

Lolty doesn't just help you reward customers — it helps you understand them. See who's coming back, and how often.

Starbucks-level insights, small business price
Visit frequency, retention & redemption — collected from day one
Sample dashboard — your data will look like this. Three branded Lolty loyalty cards showing custom logos and colors

Loyalty isn't about points.
It's about feeling seen.

The customers who stay aren't chasing discounts. They're the ones who feel like they belong.

More spend

Customers emotionally connected to a brand are more likely to spend up to twice as much — and stay loyal for an average of 5.1 years.

5.1yr
Avg loyalty

Emotional loyalty is durable. While transactional customers leave for a better deal, emotionally connected ones stay through price changes, mistakes, and competition.

30%
Recommend rate

Emotionally connected customers recommend your brand at a rate of 30% — versus just 8% for non-connected customers. Your regulars bring people.

Lolty is designed for this. Every stamp notification, every reward moment, every card that lives in your customer's Wallet — it's a system for making people feel they're part of your business.

Based on Motista and Harvard Business Review research on emotional customer connection.

You already know paper cards don't really work.

They get lost. They give you nothing. And quietly, they're not great for the planet either. Here's what changes when you go digital.

Paper card Lolty digital card
Lost or forgotten
Paper card
×Constantly
Lolty digital card
Lives in Wallet — always there
Customer data
Paper card
×Zero
Lolty digital card
Name, email, visit history
Reminders
Paper card
×None
Lolty digital card
Lock screen reminders when they earn a stamp
Cost
Paper card
×Printing & reprinting
Lolty digital card
Zero marginal cost
Brand feel
Paper card
×Generic paper stamp
Lolty digital card
Branded, premium, native to phone
Same idea. Completely different result.

One card. Five reasons your customers come back.

Everything works out of the box. No integrations, no hardware, no IT department.

Simple pricing. One plan to start.

During the pilot, Pro is completely free. No credit card, no commitment — just results.

🟠 Free during pilot

Pro

Free during pilot

Everything an independent business needs to run a real loyalty program.

We're running a small pilot first — free while we learn what independent businesses actually need, and limited so we can onboard every business personally.

Digital loyalty card (Apple + Google Wallet)
Branded card — your logo and colours
Unlimited stamps and redemptions
Lock screen notifications
QR stamp scanner (no hardware)
Customer join link + QR code
Customer dashboard & analytics
Join the pilot — it's free →

After the pilot, pricing will be set with pilot businesses — and you'll lock in a founder discount.

No credit card required. Pilot spots are limited.
Coming soon

Max

Advanced marketing tools for growing independent businesses.

Coming soon

Enterprise

For multi-location groups needing POS integration.

The biggest brands built empires on two simple ideas.

Loyalty data and location intelligence aren't new — they're what separates the chains from everyone else. Until now.

STARBUCKS
57%
of Starbucks US company-operated revenue came from loyalty members in fiscal 2024

Starbucks Rewards members spend 3× more per visit and come back far more often than non-members. The loyalty program now drives the majority of the company's revenue. That's not a feature. That's the business.

ZARA / INDITEX
17×
the average Zara customer reportedly visits per year — vs a reported 4× for most retailers

Inditex knows exactly which neighbourhoods its customers come from, how far they travel to each store, and what they buy by postcode. That location intelligence guides every decision — from where to open the next store to what goes on each shelf.

These aren't secrets anymore.
Lolty gives your independent business the same visibility — visit frequency and retention data today, with geographic insights on the way — without the enterprise budget.

Questions we get a lot.

No. That's the whole point. Your loyalty card lives inside Apple Wallet or Google Wallet — apps that are already on every iPhone and Android. Customers tap once to add it. Nothing to install, no account to create.

Yes. The card works on both Apple Wallet (iPhone) and Google Wallet (Android). Your customers keep the same card regardless of which phone they use.

You share a link or show a QR code — at your counter, on a receipt, on Instagram, wherever. Your customer taps the link, enters their name, and the card is in their Wallet in a few seconds. No staff time required after setup.

Open the Lolty scanner on your phone, scan the QR code on their card, and done — stamp added instantly. No card reader, no hardware, no POS integration needed. Just your phone.

No. The pilot is free and there is no automatic billing. When the pilot ends, we'll reach out directly and explain the options clearly. You decide what to do next. Your data stays intact either way.

Yes. You upload your logo, choose your card colour, set your stamp goal, and name your reward. The card looks like it belongs to your business — not to Lolty.

Yes. We collect only what's needed: name and email (so the card works). Data is stored securely in the EU and never sold or shared with third parties. We're fully GDPR-compliant.

Absolutely. It's built for zero technical skill. Setup takes under 2 minutes. And during the pilot, we onboard every business personally — you're not on your own.

Didn't find your answer? Write to us →

Still have questions?

We reply within 24 hours. Whether you want to learn more, ask something specific, or just see if Lolty is right for your business — write to us.

A real reply — not an autoresponder
No sales pressure
Talk directly with Matías, who built it

Your first loyal customers
are closer than you think.

Join the pilot — it's free, it's personal, and it's built around your business.

I'm onboarding the first 5 businesses personally — you'll have my number.

No credit card required
Limited pilot spots — we onboard personally
Your data is yours, always